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TITLE 4AGRICULTURE
PART 1TEXAS DEPARTMENT OF AGRICULTURE
CHAPTER 17MARKETING AND PROMOTION
SUBCHAPTER JGO TEXAN CERTIFIED RETIREMENT COMMUNITY PROGRAM
RULE §17.603Providing Assistance to Certified Communities

(a) The department shall provide the following assistance to certified communities:

  (1) training opportunities for community representatives;

  (2) guidance in marketing, plus updates on retirement trends;

  (3) inclusion in the department's electronic marketing efforts, public relations campaigns and promotions;

  (4) information on cooperative participation in the development of advertising materials, including, but not limited to: literature, advertising and signage; and

  (5) opportunities to partner with state, regional and national tourism associations, other state agencies and/or other program partners to develop cooperative campaigns promoting the community.

(b) Upon the department's notice of approval of an application and payment of the required certification fee by the community, the department will meet with community representatives to discuss the Program and the community's needs.

(c) The department will consult with the community annually to evaluate the effectiveness of the Program.

(d) The department may revoke approval to use the GO TEXAN Certified Retirement Community certification mark if a community fails to comply with the Program guidelines, including payment of fees or misuse of the mark, as defined in §17.56 of this chapter (relating to Termination of Registration to Use the GO TEXAN Registration Mark).


Source Note: The provisions of this §17.603 adopted to be effective January 10, 2013, 38 TexReg 241; amended to be effective November 5, 2014, 39 TexReg 8571

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