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TITLE 16ECONOMIC REGULATION
PART 3TEXAS ALCOHOLIC BEVERAGE COMMISSION
CHAPTER 45MARKETING PRACTICES
SUBCHAPTER FADVERTISING AND PROMOTION
RULE §45.123Required Statements

(a) Responsible advertiser.

  (1) An advertisement not exempt under subsection (a)(2) of this section shall state the name and address of the person responsible for its publication or broadcast. Street number and name may be omitted in the address.

  (2) If an advertisement refers to a general malt beverage or wine line or all of the malt beverage or wine products of one company, whether by the company name or by the brand name common to all the products in the line, the only mandatory information necessary is the name and address of the responsible advertiser. This exception does not apply where only one type of malt beverage or wine is marketed under the specific brand name advertised.

(b) Class and type. The advertisement shall contain a conspicuous statement of the class to which the product belongs and the type thereof corresponding with the statement of class and type that is required to appear on the label of the product.


Source Note: The provisions of this §45.123 adopted to be effective September 1, 2021, 46 TexReg 5182

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